Every day, thousands of people in your area are using Google and Bing to search for the exact type of products and services you’re selling. Are they going to find you? With 80% of consumers now using search engines to make purchase decisions, If your site isn’t optimized, you’re losing business. Coracent’s search engine optimization services can help.
With the right search engine strategy, you won’t have to search for customers; customers will search for you. While many firms have given SEO a bad rap due to gray-area practices that are against Google’s guidelines, Coracent takes an ethical, organic approach to SEO. We optimize a website’s navigation structure and on-page content first, before exploring link building. Going this route removes the risks associated with pure linking campaigns; instead of trying to “trick Google” into thinking a page is relevant for a particular keyword, we make it relevant.
Keyword Testing
There are words that bring traffic and words that bring sales. We’ll test a variety of keywords specific to your industry to figure out which ones convert, then design an SEO strategy to optimize your site for the words that performed the best.
Content Writing
Great photos and page layouts are critical to selling a product, but search engines need written words in order to understand what a page is about and send visitors there. Our writers can create content for search engines and human readers.
Link Building
Every inbound link is like a vote for a page, but the days of “whoever has the most links wins” are over. The wrong linking strategy can get you banned from Google, so don’t try this alone. Our process builds quality links, relevant to your page content.
Traffic Analysis
Doing SEO the right way requires constant monitoring. Especially if your competitors are also working on their own SEO initiatives, the battle for the top is a constant one. Coracent is proactive in monitoring for changes and responding to them.